Stratus Surges Ahead: New Territories in Atlanta, Birmingham, and Victoria Drive Q1 Growth
Stratus Building Solutions is off to a record-breaking start in 2025, expanding its master franchise footprint into Atlanta (South), GA, Birmingham, AL, and Victoria, BC. This early-year momentum underscores Stratus’s growing reputation as North America’s leading green commercial cleaning franchise—powered by innovation, sustainability, and a scalable business model.
Driven by rising demand for eco-conscious janitorial services and recession-resistant business ownership, Stratus’s first-quarter growth proves that its franchise model resonates with mission-minded entrepreneurs. As Marketing Manager Regina Gutiérrez Wilson put it:
“Businesses continue to recognize the value of professional, eco-conscious cleaning services, and Stratus is rising to meet that demand. Our Q1 performance underscores the strength of our franchise model, the dedication of our franchisees, and the growing preference for green cleaning solutions.”
Each new territory is led by ambitious, purpose-driven franchisees:
In Atlanta South, former Stratus operations and sales leaders Lee and Amy Cantres bring deep institutional knowledge and a passion for growth.
In Victoria, global entrepreneur Muntasir Mostafa adds to his sustainable business portfolio with a franchise aligned with his values.
In Birmingham, longtime franchise partners Carter and Chris Green team up with Stratus executive Joe Gallegos and his wife Tami, demonstrating continued faith in the brand’s mission.
Founded in 2006, Stratus offers nine revenue streams—90% of which are recurring—and average unit volumes exceeding $3 million, making it a standout franchise opportunity. With industry-leading training, proprietary green products, and exclusive territories, Stratus gives franchisees the tools to thrive and grow alongside a nationally recognized brand.
This expansion isn’t just about new locations—it’s about building a cleaner, greener, and more resilient future for entrepreneurs and the businesses they serve.
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